The Marketing BlogZine http://marketing-blogzine.com The Marketing BlogZine - The interactive Web 2.0 Internet Marketing Community Information Resource Center. Sun, 12 Feb 2012 05:54:21 +0000 en hourly 1 http://wordpress.org/?v=3.3.1 Ultimate Social Media Giveaway – Get In Now & Build Your List! http://marketing-blogzine.com/ultimate-social-media-giveaway-get-in-now-build-your-list/ http://marketing-blogzine.com/ultimate-social-media-giveaway-get-in-now-build-your-list/#comments Sun, 12 Feb 2012 05:54:21 +0000 admin http://marketing-blogzine.com/?p=499
  • Did Social Media Make – And Then Break – The Obama Government?
  • List Building Mistakes
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    Here’s a quick tip for you – using social media is necessary for every online business these days, including those sites just promoting offline businesses. So getting into the first social media list-building giveaway is a natural way to build opt-in lists no matter what niche you’re targeting online!

    In just under 2 weeks the Ultimate Social Media Giveaway will launch to the public, letting marketers, website owners, bloggers, promoters and interested individuals download the best free advice available on using social media just for trying out the e-zines of those providing the gifts.

    So obviously if you’re providing one of the gifts, you’re building your opt-in list with tightly-targeted leads. And the better your gift, the more free targeted leads you can garner.

    But that’s not the only way to increase the number of opt-ins you get from the giveaway… The more you promote the event once it opens, the closer to the first page of gifts yours will be listed. And obviously the better your gift is positioned, the faster you’ll build your list.

    That makes this giveaway better for newer marketers than most… Since you’re looking for people who are using social media, you don’t need a large list, or any list, to get going well with this one. You can go after that target market using Twitter, Facebook, Google+, Pinterest and any number of additional social media sites to get your link in front of people already interested in – and using – social media.

    Jump all over this one – there are a lot of big names involved, so you know iot’s going to be one of the powerful list-building tools of 2012! And using social media to target a fresh audience makes more and more sense as the popularity of social media and social bookmarking sites skyrockets into unchartered territory.

    The Ultimate Social Media Giveaway opens to the public on Feb 25th, so make sure you sign up now and get your gift in place before the launch – then promote the event and watch your list grow! I’m already signed up so I’ll see you on the inside!

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    The Power of Creating and Owning Your Own Information Product For Online Marketing http://marketing-blogzine.com/the-power-of-creating-and-owning-your-own-information-product-for-online-marketing/ http://marketing-blogzine.com/the-power-of-creating-and-owning-your-own-information-product-for-online-marketing/#comments Wed, 13 Jul 2011 06:18:20 +0000 admin http://marketing-blogzine.com/?p=495
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    The Power of Creating and Owning Your Own Information Product For Online Marketing

    Guest Posting By Joel Osborne.

    What makes billionaires stand apart? Not only do they create their own information products but they own them as well. This is the key behind Oprah Winfrey, Bill Gates, Rupert Murdoch and countless others. They own their own networks, businesses, media companies: basically they own the information that others seek. Their products provide information for the answers that people are seeking.

    Benefits of Creating and Owning Your Own Product

    One of the benefits of creating your own product is that you can sell and promote them at your own discretion. You are in complete control and call the shots. Another benefit is information products grow your online presence since you can reach a global audience. These products continuously make money since you can place these products at different prices and offer things such as memberships. Information products can also bring in passive income because there are such a large variety of formats such as e-books and DVDs and each product can bring in its own source of income.

    How can it Help My Online Business?

    Having your own products is especially crucial for an online business. It can set you apart once you have your own, original products to sell at your fingertips. This is, in fact, the easiest way to be successful online since the product is right there and you don’t have to worry about middle-men or any other channels. This is your unique information that nobody else is selling, so you’ll have your own niche. Place your information product on your website and watch it sell, sell, sell.

    How Do I Get Noticed?

    Great marketing is the way to get your website’s information products noticed. Social networking will allow you to get your message and brand out there while building your business’ online presence. This is also a great way to make contacts. Reaching out to online journalists and bloggers is another way to go since they can write about your product and thus provide you with some free publicity. Also, consider setting up a forum about your products as well as a company blog to let people share ideas and freely discuss your products.

    Conclusion

    When you create and own your own information products, you are entering a new realm where you are free. You are free to set your own prices, make your own money and make your own decisions. You are free to present the information you would like to share with the world. You’ll enjoy this freedom while knowing that you’re providing valuable information as well.

    About The Author, Joel Osborne…

    Joel Osborne is an Internet Marketing professional who has been successfully marketing information products online for years. If you’re interested in how to create and market your own digital products, Joel recommends you read ‘A Product A Day‘, a guide to digital information products you can create in just one day each. If you are already creating your own digital products for sale online, then Joel Osborne’s Lightning Listacular report will show you how to quickly build an opt-in list to whom you can market your products.

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    Adsense Alive Blog Themes For WordPress Blogs Now Available To The Public… http://marketing-blogzine.com/adsense-alive-blog-themes-for-wordpress-blogs-now-available-to-the-public/ http://marketing-blogzine.com/adsense-alive-blog-themes-for-wordpress-blogs-now-available-to-the-public/#comments Fri, 28 Jan 2011 03:26:33 +0000 admin http://marketing-blogzine.com/?p=490
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    Adsense Alive Blog Themes For WordPress Blogs Now Available To The Public…

    Adsense blogging, or making money online by putting Google Adsense ads on your blog, is one of the most stable ways of making money on the Internet. It’s also one of the most fun ways to do it, if you’re using blogs to make money…

    The reason it’s fun is that when blogging you can write about anything you like – so you can have a blog about pets, one about music, one about sports, etc, etc. And just by writing about topics you’re interested in, you could be making money online – without doing any selling at all!

    How? By having targeted Adsense ads on your blog. You don’t have to get the ads – Google indexes your posts and then shows the ads for related products and services – and each time someone click through on one of those links, you make money!

    Most of the ads you see on this blog are Adsense ads, for example… And if you look at the bottom of each page on that blog you’ll see this is an Adsense Alive blog theme – a package of blog themes I created for my own use, each with the Adsense ad code already in place. Makes it simple, eh?

    Well now it can be just as simple for you – I’ve packaged up 30 of these themes into one bundle called the Adsense Alive Theme Pack.

    Each of the themes already has all the Adsense codes embedded in it – you just change one file to make those YOUR Adsense ads. In fact, it’s so easy to change WordPress blog themes to one of the new Adsense Alive themes and edit that one file, I’ve added a 3-minute how-to video right to the salespage showing you step-by-step how to do it! Included with the bundle is another bonus video showing how to install any WordPress blog securely using any host that offers cPanel, such as our favorite, Hosting4Marketers.com.

    Start turning YOUR hobbies into revenue streams today – start making money online using Google Adsense and the Adsense Alive Theme Pack!

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    Did Social Media Make – And Then Break – The Obama Government? http://marketing-blogzine.com/did-social-media-make-and-then-break-the-obama-government/ http://marketing-blogzine.com/did-social-media-make-and-then-break-the-obama-government/#comments Thu, 04 Nov 2010 09:08:51 +0000 admin http://marketing-blogzine.com/?p=487
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    Did Social Media Make – And Then Break – The Obama Government?

    ©2010 Doug Champigny, Social-Media-Tutorials.com All Rights Reserved Worldwide.

    In the 2008 US presidential election campaign, Barack Obama did what no US president had ever done before – he harnessed the power of the online high profile social media to reach out to Americans. As a result, Obama raised a fortune in campaign funding from those who saw it as the first time they’d ever had direct contact with a politician on that level, the first one who truly seemed to care, to be accessible and to listen. A lot of those social media users also went out and voted for him, many of whom had never bothered to vote before.

    Yet shortly after the election, grumbles emerged around the Internet about the fact that the new president no longer responded, was no longer regularly updating his social media contacts, and was seen as having deserted his following once he attained power. Fast forward two years to the 2010 mid-term election and Obama was frequently mentioning that the governing party would be fine if everyone who voted in 2008 did so again in 2010.

    There was not, however, any concentrated effort to re-establish his social media profiles, to connect with those same voters in the manner that had worked so well two years previously, or even by the party or the other candidates to take their message to the online masses in any concentrated, coherent fashion. Was this in turn the reason, or a large part of the reason, that they lost control of the House of Representatives and had their majority in the Senate reduced?

    Obviously political pundits and opposition supporters will say no, it was the policies and actions or lack thereof – but that is skirting the issue under discussion here. I’m not discussing political beliefs or either party’s stand in the election, but instead the mechanics of running an election campaign vis-a-vis the huge and growing online population. FaceBook alone has more members than the entire population of the United States, while other sites like MySpace, Twitter, Google Buzz, Yahoo, AOL, Squidoo, etc. each have millions, tens of millions or hundreds of millions of members.

    Traditional media like newspapers, magazines and radio networks and printed materials were the prime focus of the billions of dollars spent on this election, yet none has the reach of the online social media sites – sites that were so under-utilized in the campaigns as to be able to say they were all but ignored.
    And having watched political commentary in the US, Canada and the UK following the election results, not one commentator even mentioned this lack even though many had commented on Obama’s use of the sites during his successful campaign 2 years ago. I shouldn’t be surprised though – traditional media has been so slow to ‘get’ the power of the Internet that the only comprehensive live coverage of voting night I could find online stemmed from the BBC.com site in the UK.

    For every political reason the media quotes as to why things turned out as they did, I’m sure the spin doctors have a counter-point; such is the nature of all politics everywhere. Yet where was that rebuttal for the massive online social media audience? I don’t think it was political arrogance that caused this breakdown – I think instead that the candidates, their handlers, the campaign managers and the backroom rainmakers aren’t aware of the force that can be mustered from such a large, articulate and caring group – there has never been so large a group in constant contact, no so effective and inexpensive a way to reach out to them.

    And while this week’s election showed that to be bad news for the current government, it also illustrates the huge potential for experienced Internet marketers, niche marketers, social networking and social media marketers. Like movie stars, pro sports figures, rock stars, corporate CEO’s and all other celebrities, mainstream politicians NEED high profile social media experts to design and manage their high profile social networking for them – and no one knows it better than those of us working online everyday! After all, how many thousands of PR and public relations people were paid small fortunes during this campaign – and how many made effective use of FaceBook or Twitter? How many even KNOW what Squidoo, Technorati, MyBlogLog or LinkedIn even are?

    If you intend to be involved in any future election (municipal, regional, state/provincial/departmental or national) as a candidate or supporter, I suggest you download and read High Profile Social Media and get started on building your social media network today. And with FaceBook being the leading cornerstone to social networking, you’d be wise to watch the Social Networking Explosion videos as well. And perhaps that’s another lesson that needs to be learned – both products together cost less than $20, yet could potentially have made a major impact on some politician’s careers.

    Obviously it’s well past time for ANY public or high-profile business figure to realize the power of the online audience – and to realize that one ignores social media and social networking at one’s own expense! Either become a high profile social media expert yourself or hire an online marketer to either advise you on it or set up your social network – or those who do will end up leaving you in the dust. After all, candidates in this election found that even spending over $150 million dollars on an old-style campaign doesn’t guarantee success…

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    Resell Rights Ninja – Video Training How To For Resell Rights Products http://marketing-blogzine.com/resell-rights-ninja-video-training-how-to-for-resell-rights-products/ http://marketing-blogzine.com/resell-rights-ninja-video-training-how-to-for-resell-rights-products/#comments Fri, 24 Sep 2010 07:22:54 +0000 admin http://marketing-blogzine.com/?p=482
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    Resell Rights Ninja – Video Training How To For Resell Rights Products

    The best Internet marketing products have a few thing in common… They’re easy to learn from, packed with great actionable information and what they teach can be put to use right away in your online marketing to help you make money online. And it’s better still if they can help you across the board in your online marketing efforts, covering Internet marketing, affiliate marketing and niche marketing activities all in one training product.

    Not many products can meet all those criteria, but a good Resell Rights how-to can, like the Resell Rights how-to training video e-book that’s one of the products available from SevenBucks.com

    Resell Rights Ninja with Master Resell Rights

    Resell Rights Ninja is exactly that kind of product – it gives you in-depth information on how to use Master Resell Rights in your online marketing, and it comes with MRR itself so that you can immediately turn around and put what it teaches to good use selling that same product to help others make money online.

    This video e-book is in PC format for PCs only – sorry, no Mac version – and has 12 videos in a simple, easy to use interface – no more hunting around trying to find video after video in numerous folders. And as well as the video e-book, your master rights download includes a copy of the salespage, the download page, 4 sample e-mails to add to your autoresponder and some handy affiliate resources to make it easier for your affiliates to sell Resell Rights Ninja for you – all in all a very complete and professional package!

    Get all the details and secure your copy of Resell Rights Ninja with Master Resell Rights now!

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    Marketing To Moms: A Multi-Billion Dollar Market http://marketing-blogzine.com/marketing-to-moms-a-multi-billion-dollar-market/ http://marketing-blogzine.com/marketing-to-moms-a-multi-billion-dollar-market/#comments Tue, 21 Sep 2010 04:48:20 +0000 admin http://marketing-blogzine.com/?p=478
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    Marketing To Moms: A Multi-Billion Dollar Market

    The goal of any business is to make money. And, we’re not just talking about the short term but long term goals of increased revenue. To that end, many businesses are missing out on a multi-billion dollar market: moms. Marketing to moms is the wave of the now and the future.

    Why are moms so important?

    Moms are enterprising. According to BSM Media Inc., mom spending is already over the trillion dollar mark. That’s more than the budget of some third world countries.

    Also according to BSM Media Inc., almost 90 percent of moms consider themselves the financial head of the home. Her husband may bring home most of the bacon but it is the moms who decide how to spend it. They shop for everything related to the household: kids clothing, appliances, electronics, outdoor furniture, accessories and home improvement items.

    Any husband that shops for these things is going to consult their wives before buying them. Why? Wives do the research into these products to find the best on the market. Moms influence as much as 85 percent of the purchases for the home. That’s over 70 million women we are talking about here. It doesn’t get any bigger than that.

    Think about all of the tasks that moms handle in a day. They take care of the housework, shuffle kids from school to sporting events to other activities, cook dinner and manage the finances. In order to keep everything straight, they employ a wide variety of technology. It’s not uncommon to see a mom sitting in the park watching her kids play while listening to an iPod or browsing the Internet on her iPhone.

    Moms are also savvy on the Internet. The trend for many years has been moms coming out of the workplace and starting their own businesses at home to spend more time with their kids. To that end, moms have developed a network of blogs, websites and forums designed to teach moms everything from designing websites, starting Internet businesses, marketing to other moms and managing their homes all the while. Their buying power increased exponentially with their knowledge.

    Manly mistake?

    Traditionally the only products marketed towards women were household products and cooking items. This goes back to the archaic thought that a woman’s place was in the home. That has been a huge detriment to many companies as they are beginning to see.

    Women and moms have made an imprint in the man’s world in many areas. Women are not limited to office jobs; they are CEOs and CFOs. They don’t just surf the Web, they are becoming entrepreneurs with widening influence over Internet marketing. Having moms shun your product because you are not marketing to them means they are also spreading the word to other moms across the world (via the Internet) and in their own communities.

    The future

    Moms are influenced by other moms. Several generations of moms are coming together to influence the spending habits of major corporations. In the future the trend will continue. As moms become more “connected” in the world, their spending will increase. No product is off limits to mom advertising.

    Moms do rule the world. Gain the support of savvy moms with your products and your business will reap the benefits.

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    Building Opt-In Lists – How to Create a Great Opt-In Page http://marketing-blogzine.com/building-opt-in-lists-how-to-create-a-great-opt-in-page/ http://marketing-blogzine.com/building-opt-in-lists-how-to-create-a-great-opt-in-page/#comments Fri, 20 Aug 2010 01:37:51 +0000 admin http://marketing-blogzine.com/?p=476
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    Building Opt-In Lists – How to Create a Great Opt-In Page

    ©2010 Doug Champigny, http://marketing-blogzine.com
    All Rights Reserved Worldwide.

    The cornerstone of building an opt-in list is your opt-in page; whether you’re driving huge volumes of traffic to it or just learning how to build traffic, learning how to create a great opt-in page will increase your conversions and ensure you get as many targeted subscribers as possible from your traffic levels.

    To learn how to create a great opt-in page, first start with the basics that apply to every niche. A great opt-in page will have a powerful headline, a call to action, information on the e-zine itself, the free signup incentive or both, some sort of graphic or video representation and, of course, the opt-in form itself.

    The page must look professional – while fancy graphics or astounding video aren’t necessary, it IS necessary that the page be clean, business-like and present the information in a clear and concise manner. There needs to be a logical flow, through both the visual presentation and the flow of the copy, that leads the prospect to the form and a call to action to get them to sign up now.

    No time to write reports or build Opt-in pages? Not familiar with the necessary graphics and HTML to build squeeze pages yet? No problem – here are some professional squeeze pages, reports & graphics with PLR rights!

    Use that frame of reference for every opt-in page you build – but that’s just the first step in learning how to create a great opt-in page. Next you have to find the perfect presentation for both the style of gift and ezine you’re offering and the niche they’re in – in other words, what exactly would your targeted prospects need to see to add themselves to your email list through your opt-in page?

    For example, in some niches a video-based opt-in page works best, in some a great opt-in page has numerous photos and/or graphics, while other niches respond best to clean copy simply bearing a headline, a few bullet points and the signup form. So how to create a great opt-in page varies then, and only testing and tweaking will show you the right path for you in that particular niche with that particular opt-in offer.

    Start with one page in each of those three styles, and rotate your traffic between them. Once enough targeted traffic has hit each page to make comparisons reliable, see which of the 3 formats has performed best for you. Now make three versions of just that one format with changes to the headline, body copy or graphics, and the placement of the form. Again, after enough traffic has been through to give statistically-viable results, see which headline, body copy and form placement combination is working best for you.

    The winner a that point is probably the best one for you to use, although you can do further tweaks and testing if you like. Now use that format for your other squeeze pages in that same niche and you should continue to see high conversion rates from the traffic you’re generating as long as it’s targeted traffic in the first place.

    Once your testing and tweaking is done and you’ve figured out how to create a great opt-in page for that niche, building your subscriber bases faster and faster is just a matter of driving more and more targeted traffic to it – a skill you should focus on improving anyway.

    **********************************

    Marketing mentor and speaker Doug Champigny is a world-famous online marketer with a major online presence who often appears live onstage at marketing seminars, conferences, conventions and workshops around North America. With more than 35 years of online and offline marketing experience, Doug Champigny is uniquely qualified to teach you how to succeed in online marketing through his Internet Marketing Coaching and his Affiliate Marketing Coaching programs. Doug created both of these programs himself through his PowerStart Marketing division, and gives his students direct access to him and his vast wealth of marketing knowledge both during their course and afterwards. Give your marketing the PowerStart it needs today – enroll now!

    **********************************

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    Affiliate Marketing – The Benefits Of Guest Affiliate Blogging http://marketing-blogzine.com/affiliate-marketing-the-benefits-of-guest-affiliate-blogging/ http://marketing-blogzine.com/affiliate-marketing-the-benefits-of-guest-affiliate-blogging/#comments Mon, 02 Aug 2010 19:19:02 +0000 admin http://marketing-blogzine.com/?p=474
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    Affiliate Marketing – The Benefits Of Guest Affiliate Blogging

    ©2010 Doug Champigny -http://marketing-blogzine.com – All Rights Reserved Worldwide.

    Affiliate marketing blogs are an accepted and proven-effective means of building your affiliate commissions, and as such you’re probably already using affiliate marketing blogs in your online marketing mix. But have you considered the advantages of ‘guest affiliate blogging’?

    Guest blogging isn’t new in the big-league blogging circles, but few affiliates have realized the advantages they can derive from including guest blogging in their affiliate marketing mix.

    Put simply, guest blogging is writing articles for other bloggers to use as posts on their blogs. Your articles may already be appearing on other people’s blogs through article directories, but this is much more direct and much more targeted.

    Chances are you already have a list of blogs you follow in your niche, some of which you probably comment on regularly to get the backlinks. Go to each of those blogs and look for the contact information for the site owner – if it’s not there, do a ‘whois’ search for the owner of the domain – on most private sites the owner and the blog author will be one and the same.

    Write them a simple e-mail explaining who you are and asking them if they would be interested in receiving the occasional guest post from you for their blog. Offer to send them a sample if they’d be interested in checking out the quality of your writing, and give them the link to your own blog as a further example.

    If they respond positively, do not try to push an affiliate product or link in the post; make it an information-packed article that will draw traffic to that blog post. Target one of your keywords exactly as you would if you were writing for your own blog, but keep it in the third person instead of using the first-person familiarities you might use on your own signature blog. In other words, stick to the same high standards you’d need to adhere to if you were writing an article for the biggest article directories.

    Include a summary paragraph at the bottom of the article, and link back to your own blog and one of your squeeze pages if the site owner will allow you two links. If they limit you to one, then make it a link to your blog’s homepage or one of your posts that relates to the article you’re submitting. As always, be sure you use your targeted keyword in your anchor text as an aid to your SEO rankings.

    Guest affiliate blogging lets you get your name and information in front of a wider audience of targeted prospects, helps to establish you as an expert in your field, and garners additional backlinks to your own blogs and squeeze pages. And if you’ve produced a well-crafted blog post that helps the blog owner attract more targeted traffic, you’ve most likely made a new online friend that may well be a powerful joint venture partner down the road. Don’t forget to reciprocate – invite that blogger to guest post on your blog as well!

    **********************************

    If you’re ready to start guest affiliate blogging, consider submitting a post or two to the Marketing BlogZine, created specifically for marketers to help them showcase their writing and build targeted backlinks to their sites. If it’s more information on affiliate marketing that you’re looking for, then stop by the affiliate marketing training blog. Both sites are owned and operated by marketing mentor and speaker Doug Champigny as part of his virtual online empire designed to help new, intermediate and advanced marketers reach the next level online. Watch for Doug Champigny speaking at a live event in your area soon!

    **********************************

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    Building Opt-In Lists – How To Become An Online Email Marketer http://marketing-blogzine.com/building-opt-in-lists-how-to-become-an-online-email-marketer/ http://marketing-blogzine.com/building-opt-in-lists-how-to-become-an-online-email-marketer/#comments Wed, 28 Jul 2010 13:16:53 +0000 admin http://marketing-blogzine.com/?p=471
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    Building Opt-In Lists – How To Become An Online Email Marketer

    ©2010 Doug Champigny, http://marketing-blogzine.com. All Rights Reserved Worldwide.

    Promoting an offline business? Then you should consider becoming an online email marketer. There is no more powerful way to promote your offline business online than with email based marketing, in part because few if any of your offline competitors will know they should become an online email marketer too!

    Email based marketing can be defined as building opt-in list of targeted prospects, then using email newsletter software to brand your company, your services and your products by sending your business ezine to those targeted leads. Whether your company is currently selling locally, regionally, nationally or internationally you can raise your profile in your industry and increase sales by learning the ins-and-outs of being an online email marketer.

    To get started with email based marketing, it’s best to think of it as optin marketing – you need to focus first on what would get your best prospects to optin to your email marketing. Since most people come online looking for information on a particular subject, study your target market’s demographics and discern what information they’d be most likely to search for online. Then write a series of free reports that would give them the information they’re looking for, being sure to title each so that it’s obvious what information is available in that report.

    Next, you’ll need a service to register your email marketing addresses as prospects opt in, and to let you send email broadcasts to those email marketing addresses. For business ezine marketing with email, best to use a professional autoresponder service to handle all of that. Once you have your account, you simply log into the site, set up a new autoresponder and put in a welcoming e-mail that includes the report as an attachment. Your account will come with an e-mail address for those subscribing and also a form generator. If you have a company website or blog, generate an optin form and put it on your site along with information about their free report.

    If you don’t have a site, you can use articles, podcasts, videos, social networking and social media sites to get the word out, each time giving them the link they can use to e-mail their optin to your autoresponder and get their free report. This is true email based marketing, since it doesn’t require you to have a site or blog to get started with your email newsletter. And don’t forget to let your offline customers and visitors know that you have that free report available too – collecting their email marketing addresses can help you retain and upsell existing customers and create new customers from your offline visitors who may not have been ready to buy when they visited your company.

    Becoming an email marketer through email based marketing can really help boost your company’s bottom line, and your business ezine can easily become the base for a future website or blog to help both your offline business volume and your marketing with email. And if you do well enough as an email marketer, you may just decide to branch into email affiliate marketing in your own niche or a related field – after all, everyone can use a few new income streams, and email affiliate marketing will come naturally to you once you’ve established yourself as an online email marketer!

    **********************************

    Marketing mentor and speaker Doug Champigny is a world-famous marketer with a major online presence who often appears live onstage at marketing seminars, conferences, conventions and workshops around North America. With more than 35 years of online and offline marketing experience, Doug Champigny is uniquely qualified to teach you how to succeed in online marketing through his Internet Marketing Coaching and his Affiliate Marketing Coaching programs. Doug created both of these programs himself through his PowerStart Marketing division, and gives his students direct access to him and his vast wealth of marketing knowledge both during their course and afterwards. Give your marketing the PowerStart it needs today – enroll now!

    **********************************

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    Money-Making Blog Or Corporate Web Site – Marketing Tips For Offline Businesses http://marketing-blogzine.com/money-making-blog-or-corporate-web-site-marketing-tips-for-offline-businesses/ http://marketing-blogzine.com/money-making-blog-or-corporate-web-site-marketing-tips-for-offline-businesses/#comments Mon, 14 Jun 2010 23:03:12 +0000 admin http://marketing-blogzine.com/?p=468
  • How To Market A Product Online – Marketing Tips For Offline Businesses
  • Article Marketing For Making Money Online
  • Making Money With PLR
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    Money-Making Blog Or Corporate Web Site – Marketing Tips For Offline Businesses

    ©2010 Doug Champigny, http://dougchampigny.com. All Rights Reserved Worldwide.

    One of the most common critical errors small offline businesses make when approaching online marketing is wanting to have a fancy, flashy web site like the big corporate sites they’ve seen online. But what they don’t realize is that the big companies all use advertising agencies, and part of the advertising agencies marketing strategy is to use corporate sites strictly for Internet branding.

    Internet branding can do wonders for a corporation’s image – a big beautiful site using the latest technologies really does impact a consumer’s view of the company. But don’t mistake these sites as sales vehicles – there’s no call to action, no sales copy in most cases – and when was the last time you saw a Fortune 400 company come up on the first page of results at Google, Yahoo or Bing?

    To listen to an Audio Version of this Internet marketing article, click this arrow:

    These Internet branding sites, often costing a million dollars or more to build and operate, are just one part of advertising agencies marketing mixes – they’re not designed to drive traffic or make sales. That part is left to other areas of the mix, like TV, radio, print ads in newspapers and magazines and even adding the URL to product labels.

    As a small business owner, however, you can’t compete on that scale due to budget – but you shouldn’t be trying to copy them online anyway! Think about your goals online:

    * To reach a wider market
    * To increase your market share in your existing market
    * To sell more of your products and services
    * To increase your bottom line profits

    In order to accomplish those 4 goals while keeping your financial and time investments under control, take a page from the full-time professional Internet marketers. Familiar with all of the new marketing strategies online, in the majority of cases they now opt for business blog marketing over static web sites.

    Free blog marketing is easy to set up, costs almost nothing to host and is designed for the best possible search engine optimization with the least fuss. A small business marketing blog can be updated in real time by anyone on your staff – or you yourself – as simply as typing a letter. No waiting for advertising agencies to make each update, and no large bills for their time and efforts, either!

    Best of all, using any of the great blog tutorials on marketing using blogs, you can set up your first blog in under an hour – for an offline small business it’s easy to see that blogs and marketing should go hand in hand once you decide on your blog strategy. There really is no doubt that using blogs for marketing is the premiere choice given today’s state of the Internet.

    Of all the new marketing strategies emerging from the World Wide Web, it’s easy to see that business blog marketing should be the first technique added to your small business marketing strategy development – after all, what other medium costs so little to develop and has a growing audience for your sales message every day?

    *******************************************

    PowerStart Marketing Mentor Doug Champigny

    Marketing mentor, coach and speaker Doug Champigny has been teaching companies new marketing strategies since the 1970′s, having owned and operated his own retail advertising agency before transferring to marketing online full-time since 1996. A recognized expert in how to market a product online or offline and master of these new marketing strategies, Doug Champigny is the creator of the PowerStart Marketing coaching program at http://www.PowerStart2010.com and the Affiliate Marketing PowerStart coaching program at http://www.affiliate-marketing-powerstart.info and is occasionally available for private 1-on-1 consultations and mentoring as well. Doug is a regular speaker at many of the live marketing events and conventions around North America – watch for him speaking live onstage in your area soon!

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    How To Market A Product Online – Marketing Tips For Offline Businesses http://marketing-blogzine.com/how-to-market-a-product-online-marketing-tips-for-offline-businesses/ http://marketing-blogzine.com/how-to-market-a-product-online-marketing-tips-for-offline-businesses/#comments Sun, 13 Jun 2010 09:18:04 +0000 admin http://marketing-blogzine.com/?p=465
  • Internet Marketing Blogging Tips
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    How To Market A Product Online – Marketing Tips For Offline Businesses

    ©2010 Doug Champigny, http://dougchampigny.com. All Rights Reserved Worldwide.

    One of the most common questions from the offline business community concerns how to market a product online. It’s not that they don’t know how to do marketing – it’s just that they need new marketing strategies for dealing with the online market.

    The biggest difference between the online and offline worlds is the size of the market – while many manufacturers will have offices in numerous countries, the online market is truly global – especially if you have translations available for your promotional materials and customer service available in many languages.

    To listen to an Audio Version of this Internet marketing article, click this arrow:

    The second issue that must be part of your new marketing strategies is the physical size of the market – is your product easily shipped world-wide? Or is your packaging and packing going to need upgrading before shipping to another continent? And will your product still be competitively priced vis-a-vis local suppliers once the shipping charges are added on? If not, you’re better to focus your online promotions to promoting local, regional and national sales.

    Depending on the value of your products, you may need to discuss payment options with your financial institution as well. While low and moderately priced items can easily be handled through credit cards or online services like PayPal, big-ticket items may require the use of wire transfers with or without escrow, so be certain to consult the necessary professionals first before developing your new marketing strategies – possible financial pitfalls like these require prudent solutions before your marketing strategy development process begins.

    Assuming all is well with these and any related issues, however, a bit of time to study internet marketing practices currently in use will help a lot in learning how to market a product online. For instance, a blog is simple to set up and maintain, whereas a full-blown website will not only cost you money to develop but also may delay updates while you wait for updates to your site to be completed by your web design company. Conversely, a blog can be updated by any of your office or marketing staff almost instantly.

    Since nowadays most offline businesses have a web presence you’ll be safe in assuming your competition does too, so that of and by itself won’t usually be enough to give you a competitive edge – you’ll need to use some of the new marketing strategies utilized by professional Internet marketers as well.

    Business article marketing is coming into it’s own online, since most users – your customers included – go online looking for information. Instead of just posting relevant information on your blog, develop an article marketing strategy that gets the info out to the main article directories as well. If neither you nor your staff are familiar with business article marketing yet, go to a couple of the biggest article directories and read through some of the free marketing articles they publish to see how it’s done.

    Web 2.0 sites can be well used by offline businesses too, especially advanced methods like incorporating your customer service into your Twitter marketing strategy. A site like Twitter lets your customers worldwide reach your customer service reps instantly to diffuse any potential issues, and giving them specials they can offer just as Twitter promotions can boost your Twitter sales rapidly while keeping your customer base that much happier.

    Your offline business can benefit greatly from learning how to market a product online, but first study internet marketing trends and these marketing tips and incorporate them into your marketing strategy development. If you don’t have the time yourself, consider having one or more of your staff trained in the new marketing strategies – it could make a major difference to your bottom line!

    *********************************

    Marketing mentor, coach and speaker Doug Champigny has been teaching companies new marketing strategies since the 1970′s, having owned and operated his own retail advertising agency before transferring to marketing online full-time since 1996. A recognized expert in how to market a product online or offline and master of these new marketing strategies, Doug Champigny is the creator of the PowerStart Marketing coaching program at http://www.PowerStart2010.com and the Affiliate Marketing PowerStart coaching program at http://www.affiliate-marketing-powerstart.info and is occasionally available for private 1-on-1 consultations and mentoring as well. Doug is a regular speaker at many of the Internet marketing and affiliate marketing conventions around North America – watch for him speaking live onstage in your area soon!

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    Internet Marketing and Affiliate Marketing Coaching Programs http://marketing-blogzine.com/internet-marketing-and-affiliate-marketing-coaching-programs/ http://marketing-blogzine.com/internet-marketing-and-affiliate-marketing-coaching-programs/#comments Fri, 30 Apr 2010 23:29:32 +0000 admin http://marketing-blogzine.com/?p=462
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    So far 2010 has been a big year for us, most notably for the launch of our PowerStart coaching programs. After years of providing only high-end private coaching to advanced online marketers, we decided to offer Internet marketing coaching and affiliate marketing coaching programs to new and mid-level marketers as well – programs that would be open to the public as opposed to our earlier ones.

    I used my speaking gig at Mark Hendricks’ Internet Super Stars Conference to announce the programs to the marketing community and immediately filled the first session for our 4-week crash course in Internet marketing. This high-intensity hands-on course includes weekly live webinars and over 1.5 gigs of training videos created for, and available only through, the PowerStart Internet Marketing coaching program.

    Since then, the course has run each month for the past 3 months with fantastic feedback from our coaching students, as you can see from the video testimonials they’ve sent us. Most didn’t believe they could accomplish so much online in just 4 weeks, but happily they’re all believers now!

    Then at the start of this month (April 2010) we launched our affiliate marketing mentoring program using the same format but over 8 weeks instead of four, with live webinars every two weeks and a workbook and training videos for step-by-step guidance through the two weeks between each webinar. While we’re just reaching the mid-point of the first 8-week session, the early feedback from our Affiliate Marketing PowerStart coaching program indicates this program will be just as well received as our Internet marketing coaching has been.

    As the year rolls on we’ll be adding to the courses offered, including live coaching and/or home-study courses in search engine optimization, traffic generation strategies, opt-in list building, content creation and more, so be sure to keep your eyes open for those as they’re released! Additionally, if you’re in the Philadelphia, PA area I’ll be speaking at JVAlert in mid-May and also at the Niche Affiliate Marketing Seminar (NAMS) in Atlanta Georgia in August – please come up and introduce yourself if you’re at either event!

    In the meantime I suggest you give serious consideration to enrolling in either the Internet Marketing coaching program or the Affiliate Marketing coaching program – I’d love to help you make 2010 the year you turn it all around and get on track for your own dream lifestyle!

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    New Must-Have Twitter Tool – First Truly Viral Traffic Tool For Twitter! http://marketing-blogzine.com/new-must-have-twitter-tool-first-truly-viral-traffic-tool-for-twitter/ http://marketing-blogzine.com/new-must-have-twitter-tool-first-truly-viral-traffic-tool-for-twitter/#comments Thu, 25 Mar 2010 08:09:49 +0000 admin http://marketing-blogzine.com/?p=457
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    As the author of Advanced Twitter Marketing (now called Advanced Marketing on Twitter for legal reasons) and owner of the Advanced Twitter Marketing blog and the Road To Twitter Success website, it’s only natural that most people bringing out a new tool for Twitter users usually contact me for my opinion of their product and to see if I’ll feature it in our e-zine or on our blog.

    So it was no surprise that I was sent the info about this new Tweet Traffic Rush from my friend Raamakant S. What was surprising though is the amazing potential I personally see for this new system – both to build your Twitter Following and to build traffic to your blogs, salespages, squeeze pages and affiliate links – all on autopilot! Do 10-15 minutes work setting this up and then let your friends and followers know about it – mail it to your e-zine, blog about it, etc. Then sit back and watch it’s potential for YOU grow virally for months, maybe even years down the road, all virtually hands-free after that first 15 minutes of setup and your initial push for the system!

    Here’s part of what the site has to say about it…

    You might have noticed that Twitter is the biggest news on the internet now. With some hundreds of thousands of new people joining Twitter each day, it is emerging as one of the largest and fastest growing social networking sites at this time.

    As there are millions of people joining up to and logging into Twitter everyday, Twitter turns out a bigger and better opportunity to get you loads of targeted traffic to your website.

    Though you can access millions of people on Twitter, you will need to work aptly in reaching out to them correctly. Here is where Tweet Traffic Rush can help you out.

    Tweet Traffic Rush is the easiest, fastest and most efficient way to get a flood of laser targeted visitors to your site through Twitter and this is… Absolutely FREE!

    With Tweet Traffic Rush, you will be able to use Twitter to spread your marketing messages virally and work in creating an Avalanche of FREE Targeted Traffic to Your Website in a very short time.

    And how it works?

    All you do is sign up for a Free account. Then you will need to add your twitter username in an appropriate category so as to get a tiny piece of widget code. And once you add this widget code to your websites, blogs or social networking sites, you’ll start getting more targeted visitors to your site.

    If you are tired of and feel difficulty in spreading your marketing messages across the net, Tweet Traffic Rush can get you thousands of visitors to your site on autopilot.

    Click on the Link and Create Your FREE Account NOW!

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    Top 10 Internet Marketing Blog Posts – The Best Of The Best From The Best http://marketing-blogzine.com/top-10-internet-marketing-blog-posts-the-best-of-the-best-from-the-best/ http://marketing-blogzine.com/top-10-internet-marketing-blog-posts-the-best-of-the-best-from-the-best/#comments Sat, 13 Feb 2010 05:59:20 +0000 admin http://marketing-blogzine.com/?p=376
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    Top 10 Internet Marketing Blog Posts – The Best Of The Best From The Best

    ©2010 Tony Germana. All Rights Reserved Yorldwide.

    The Top Ten Internet Marketing Blog Posts
    By Tony Germana
    www.MarketersProfitHub.com

    Have you ever thought, “boy, would I love to get about 10 of these Gurus around my dining room table for coffee to pick their brains for a couple of hours?” I sure have.

    I’m gonna save you the trouble of trying to get them all together. Through a lot of research, I’ve found what I consider to be some of the very best blog posts on Internet Marketing for 2009 and 2010. I call them the “Top 10″ and you’ll find them below They are posts that are brimming with top flight information, tips, and ideas. Pure gold for any serious Internet Marketer or wannabee. You’ll recognize some of the authors and some you won’t but they all deserve to be praised for the gems they’ve offered in their content! Don’t stop here, break out your pick ax and dig into this goldmine.

    20 Must-Follow Blogs For Internet Marketing And Affiliate Marketing In 2010
    By Doug Champigny
    http://dougchampigny.com/20-must-follow-blogs-for-internet-marketing-and-affiliate-marketing-in-2010/

    Guaranteed Internet Business Tips For High Conversion
    By Evan Gould
    http://www.internetincomeformula.com/internet-business-tips/

    How To Generate Sales Leads-21 Lead Generation Ideas You Can Execute Today
    By Igor Kheifets
    http://www.igorhelpsyousucceed.com/2009/12/how-to-generate-sales-leads-21-lead-generation-ideas-you-can-execute-today/

    Starting A Free Online Business, Step by Step
    By Lynn Terry
    http://www.clicknewz.com/1679/starting-a-free-online-business/

    5 Success Tips Especially For “Newbie” Affiliates
    By Robert Barry
    http://www.blogcatalog.com/blog/successful-affiliate-marketing

    Do You Have What it Takes to Be an Internet Marketer?
    By EJ Cooksey
    http://www.blogcatalog.com/blog/make-money-online-with-ej-cooksey

    The Road To Affiliate Marketing Success
    By Tony Germana
    http://marketersprofithub.com/2010/02/the-road-to-affiliate-marketing-success/

    How To Get (Free) Instant Website Traffic
    By Stuart Stirling (a.k.a. “Stu Sensei”)
    http://stuartstirling.com/how-to-get-free-instant-website-traffic/

    3 Ideal Business Models
    By Jason Parker
    http://proimer.com/1879/21-million-in-2009/

    3 Keys To Kick-Start Your Biz In 24 Hours
    Posted by Jimmy D Brown
    http://www.jimmybrown.com/3-keys-to-kick-start-your-business-in-24-hours/

    About the Author…

    Tony Germana retired after nearly 4 decades of work in corporate America in the education and training business and is now a ‘full time’ Internet marketer and having a blast with it as well as making a real good income. After a very successful career in the brick and mortar world, it has been fun and challenging for Tony to learn to set up and run a business in this medium. Tony’s hobbies include the Internet, reading, RVing and fishing among other things. For more from Tony, visit his Marketer’s Profit Hub blog today!

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    I Was Just Checking Out Your New Internet Marketing Videos… http://marketing-blogzine.com/i-was-just-checking-out-your-new-internet-marketing-videos/ http://marketing-blogzine.com/i-was-just-checking-out-your-new-internet-marketing-videos/#comments Thu, 11 Feb 2010 15:32:16 +0000 admin http://marketing-blogzine.com/?p=374
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    I was just checking out your new Internet marketing videos, and I must say I’m impressed! Uh, hang on – let me backtrack here a bit…

    Yes, the quality and styling of the Internet marketing videos and affiliate marketing videos really did impress me – as they will everyone who sees them.

    But they’re not actually yours yet, truth be told…

    First, you have to get on the announcement list so you know when the doors open. Next, you have to act quickly when they do, because clients will only be accepted for four days – four days next week, in fact.

    Then, and only then, you’ll have to tell them each month what your new video will be about – what product, service or squeeze page it’ll be promoting. You see, these are custom made videos, one per month, for whatever YOU want a video for – they can be Internet marketing based, affiliate marketing based – even videos for promoting an offline business! It’s entirely up to you once you’re a member of iFlash Videos Monthly.

    So you see, it wasn’t exactly YOUR videos I saw, it was affiliate marketing videos and Internet marketing videos that iFlash has produced for it’s current customers, mostly advertising agencies who pay a LOT more for the same video services – in fact, even if you’re a video expert, I doubt you can justify the time to do your own videos when you can get them this cheap.

    But because this video creation service is being offered for so little an outlay each month, they’re only willing to accept new members for 4 days – if you’re serious about moving ahead in your online business or seriously promoting an offline business, be sure to get on the iFlash announcement list today!

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