Marketing To Moms: A Multi-Billion Dollar Market

Marketing To Moms: A Multi-Billion Dollar Market

The goal of any business is to make money. And, we’re not just talking about the short term but long term goals of increased revenue. To that end, many businesses are missing out on a multi-billion dollar market: moms. Marketing to moms is the wave of the now and the future.

Why are moms so important?

Moms are enterprising. According to BSM Media Inc., mom spending is already over the trillion dollar mark. That’s more than the budget of some third world countries.

Also according to BSM Media Inc., almost 90 percent of moms consider themselves the financial head of the home. Her husband may bring home most of the bacon but it is the moms who decide how to spend it. They shop for everything related to the household: kids clothing, appliances, electronics, outdoor furniture, accessories and home improvement items.

Any husband that shops for these things is going to consult their wives before buying them. Why? Wives do the research into these products to find the best on the market. Moms influence as much as 85 percent of the purchases for the home. That’s over 70 million women we are talking about here. It doesn’t get any bigger than that.

Think about all of the tasks that moms handle in a day. They take care of the housework, shuffle kids from school to sporting events to other activities, cook dinner and manage the finances. In order to keep everything straight, they employ a wide variety of technology. It’s not uncommon to see a mom sitting in the park watching her kids play while listening to an iPod or browsing the Internet on her iPhone.

Moms are also savvy on the Internet. The trend for many years has been moms coming out of the workplace and starting their own businesses at home to spend more time with their kids. To that end, moms have developed a network of blogs, websites and forums designed to teach moms everything from designing websites, starting Internet businesses, marketing to other moms and managing their homes all the while. Their buying power increased exponentially with their knowledge.

Manly mistake?

Traditionally the only products marketed towards women were household products and cooking items. This goes back to the archaic thought that a woman’s place was in the home. That has been a huge detriment to many companies as they are beginning to see.

Women and moms have made an imprint in the man’s world in many areas. Women are not limited to office jobs; they are CEOs and CFOs. They don’t just surf the Web, they are becoming entrepreneurs with widening influence over Internet marketing. Having moms shun your product because you are not marketing to them means they are also spreading the word to other moms across the world (via the Internet) and in their own communities.

The future

Moms are influenced by other moms. Several generations of moms are coming together to influence the spending habits of major corporations. In the future the trend will continue. As moms become more “connected” in the world, their spending will increase. No product is off limits to mom advertising.

Moms do rule the world. Gain the support of savvy moms with your products and your business will reap the benefits.

Technorati Tags: marketing to moms, marketing to mothers, mompreneurs, moms online, mom advertising

New Must-Have Twitter Tool – First Truly Viral Traffic Tool For Twitter!

As the author of Advanced Twitter Marketing (now called Advanced Marketing on Twitter for legal reasons) and owner of the Advanced Twitter Marketing blog and the Road To Twitter Success website, it’s only natural that most people bringing out a new tool for Twitter users usually contact me for my opinion of their product and to see if I’ll feature it in our e-zine or on our blog.

So it was no surprise that I was sent the info about this new Tweet Traffic Rush from my friend Raamakant S. What was surprising though is the amazing potential I personally see for this new system – both to build your Twitter Following and to build traffic to your blogs, salespages, squeeze pages and affiliate links – all on autopilot! Do 10-15 minutes work setting this up and then let your friends and followers know about it – mail it to your e-zine, blog about it, etc. Then sit back and watch it’s potential for YOU grow virally for months, maybe even years down the road, all virtually hands-free after that first 15 minutes of setup and your initial push for the system!

Here’s part of what the site has to say about it…

You might have noticed that Twitter is the biggest news on the internet now. With some hundreds of thousands of new people joining Twitter each day, it is emerging as one of the largest and fastest growing social networking sites at this time.

As there are millions of people joining up to and logging into Twitter everyday, Twitter turns out a bigger and better opportunity to get you loads of targeted traffic to your website.

Though you can access millions of people on Twitter, you will need to work aptly in reaching out to them correctly. Here is where Tweet Traffic Rush can help you out.

Tweet Traffic Rush is the easiest, fastest and most efficient way to get a flood of laser targeted visitors to your site through Twitter and this is… Absolutely FREE!

With Tweet Traffic Rush, you will be able to use Twitter to spread your marketing messages virally and work in creating an Avalanche of FREE Targeted Traffic to Your Website in a very short time.

And how it works?

All you do is sign up for a Free account. Then you will need to add your twitter username in an appropriate category so as to get a tiny piece of widget code. And once you add this widget code to your websites, blogs or social networking sites, you’ll start getting more targeted visitors to your site.

If you are tired of and feel difficulty in spreading your marketing messages across the net, Tweet Traffic Rush can get you thousands of visitors to your site on autopilot.

Click on the Link and Create Your FREE Account NOW!

Technorati Tags: Tweet Traffic Rush, Twitter traffic rush, traffic from twitter, tweet rush

Top 10 Internet Marketing Blog Posts – The Best Of The Best From The Best

Top 10 Internet Marketing Blog Posts – The Best Of The Best From The Best

©2010 Tony Germana. All Rights Reserved Yorldwide.

The Top Ten Internet Marketing Blog Posts
By Tony Germana
www.MarketersProfitHub.com

Have you ever thought, “boy, would I love to get about 10 of these Gurus around my dining room table for coffee to pick their brains for a couple of hours?” I sure have.

I’m gonna save you the trouble of trying to get them all together. Through a lot of research, I’ve found what I consider to be some of the very best blog posts on Internet Marketing for 2009 and 2010. I call them the “Top 10″ and you’ll find them below They are posts that are brimming with top flight information, tips, and ideas. Pure gold for any serious Internet Marketer or wannabee. You’ll recognize some of the authors and some you won’t but they all deserve to be praised for the gems they’ve offered in their content! Don’t stop here, break out your pick ax and dig into this goldmine.

20 Must-Follow Blogs For Internet Marketing And Affiliate Marketing In 2010
By Doug Champigny
http://dougchampigny.com/20-must-follow-blogs-for-internet-marketing-and-affiliate-marketing-in-2010/

Guaranteed Internet Business Tips For High Conversion
By Evan Gould
http://www.internetincomeformula.com/internet-business-tips/

How To Generate Sales Leads-21 Lead Generation Ideas You Can Execute Today
By Igor Kheifets
http://www.igorhelpsyousucceed.com/2009/12/how-to-generate-sales-leads-21-lead-generation-ideas-you-can-execute-today/

Starting A Free Online Business, Step by Step
By Lynn Terry
http://www.clicknewz.com/1679/starting-a-free-online-business/

5 Success Tips Especially For “Newbie” Affiliates
By Robert Barry
http://www.blogcatalog.com/blog/successful-affiliate-marketing

Do You Have What it Takes to Be an Internet Marketer?
By EJ Cooksey
http://www.blogcatalog.com/blog/make-money-online-with-ej-cooksey

The Road To Affiliate Marketing Success
By Tony Germana
http://marketersprofithub.com/2010/02/the-road-to-affiliate-marketing-success/

How To Get (Free) Instant Website Traffic
By Stuart Stirling (a.k.a. “Stu Sensei”)
http://stuartstirling.com/how-to-get-free-instant-website-traffic/

3 Ideal Business Models
By Jason Parker
http://proimer.com/1879/21-million-in-2009/

3 Keys To Kick-Start Your Biz In 24 Hours
Posted by Jimmy D Brown
http://www.jimmybrown.com/3-keys-to-kick-start-your-business-in-24-hours/

About the Author…

Tony Germana retired after nearly 4 decades of work in corporate America in the education and training business and is now a ‘full time’ Internet marketer and having a blast with it as well as making a real good income. After a very successful career in the brick and mortar world, it has been fun and challenging for Tony to learn to set up and run a business in this medium. Tony’s hobbies include the Internet, reading, RVing and fishing among other things. For more from Tony, visit his Marketer’s Profit Hub blog today!

Technorati Tags: Top 10 blogs, Top 10 Blog Posts, Internet marketing blogs, Tony Germana

Internet Marketers – Have You Done All Your Backups Recently?

Internet Marketers – Have You Done All Your Backups Recently?

©2009 Doug Champigny. All Rights Reserved.

There’s a new decade looming, and if the past 10 years is any indication, Internet marketing, affiliate marketing, niche marketing and blogging will create new millionaires before the new decade ends… There have been so many new advances in online marketing in the last 10 years that the industry doesn’t even resemble it’s former self these days. Blogging, social bookmarking, Web 2.0 sites, the rise of Google, Bing and Yahoo! have all helped to define the current state of this business, and more people are getting into affiliate marketing and related work-at-home businesses than ever before!

Are you ready for the new decade? For all the reasons I posted on my Internet marketing blog you should be planning out the decade, not just the new year… Be sure the pursuit of your goals and your dreams is on track – you have to know where you’re headed to ever get there, right? Know the path you want to follow over the next decade, then focus on what that means for the new year.

But as marketers, most of us focus just on making sales, letting the maintenance tasks fall by the wayside – is that true for you too? If so, this is an important chance to get some of it done and protect our online business as we head into the new decade. Allot one day during the holidays to this vastly important task…

Protect Your Online Business – Back Everything Up Now!

There are so many ways that a ‘data failure’ can cause a catastrophe in your Internet marketing or affiliate marketing business – failing to have backup copies of ALL data crucial to our online business can at least set you WAY back, if not knock you right out of the game… Don’t think you need to back up your hard drive? Ever had (or even heard of) a hard drive crash? What if you woke up tomorrow and couldn’t access ANY of the programs, products or information currently residing only on your computer? Would that affect your bottom line in 2010?

What if you went to log into your autoresponder tomorrow to send out your e-zine, only to find the company whose services you use had gone belly-up? Could you survive financially while you started building your mailing list from the bottom up once again? The financial crash in the US in 2008-2009 and the DotCom bubble burst early in the last decade both demonstrate that even huge companies with millions in funding can disappear overnight – so how secure is your list if your autoresponder company has the only copy?

Is your blog one of your main sources of traffic generation to our Internet marketing, niche marketing and affiliate marketing opportunities? How long would it take you to get it back up and running if some shmuck attacked it tomorrow and messed it all up for you – or worse yet hijacked it and pointed it toward banned materials? Really want to lose the benefits you have built up from all those links, all those pages indexed in the search engines?

Each of those is a scary scenario, isn’t it? It’s easy to forget our entire livelihood as Internet marketers is based on electrons that can be wiped out in seconds… But we don’t need to be defenseless – we can go a long way towards protecting our online businesses with very little time and money invested in it. Here’s a few suggestions…

Backing Up Hard Drives

Schedule a day THIS WEEK to do your backups. Start by getting an external drive, 1 TB or larger, and hooking it up to your computers and/or laptops via USB. Use the included software or a program like GoodSync to copy all your files from each of your machines onto the backup drive, creating one folder for each machine so you don’t overwrite any important info that’s on each machine. Once they’re all backed up, disconnect the drive and turn it off – don’t leave it connected where a virus or hacker might access it!

Backing Up Mailing Lists

Most reputable autoresponder services have an ‘Export’ function, though you may have to hunt a bit for it. Before using it though, read the docs or contact their customer service to be sure it merely gives you a backup copy as opposed to also removing them from your list there. While you should be fine, some of the early companies had it set to use the link as a ‘remove to a file’ function – I don’t think any of today’s autoresponder services are set up that way, but better safe than sorry, right? Again, once you have the backup list of subscribers, turn on your external drive and ad a copy there, remembering to turn it off and disconnect it immediately afterward.

Backing Up Blogs

I know there are WordPress plugins for this now, but I can’t comment on how well they work or even which ones work best as I’ve never used them – anything this important I prefer to do manually to make sure everything’s right. I start by making a new folder for the backup and using FTP software to download the entire blog folder or site. This ensures I have a clean copy of all the WordPress files including any customizations I’ve done to the theme, and any graphics, videos, etc. that I’ve uploaded to the site over time.

Understand, though, that unlike backing up a web site, merely FTPing down the files on your site ISN’T a complete backup – your posts aren’t included in those files! To get those, in your WordPress Dashboard, choose Tools from the left column, then click the ‘Export’ link and follow along. For ultimate safety, next go to your site’s Control Panel and do a backup on your blog’s database as well. Once again, be sure to back these all up to your external USB drive.

Backing Up E-Mails, Contacts, Etc.

Depending on what technologies you use that are crucial to your day-to-day operations, there are still a few more backups to do before you’re done. Go into whichever e-mail program you use and back up both your contacts and your e-mail folders. Each does this in a different process, so use the Help menu if you’re not familiar with the process. Next, backup your contacts in Skype, Yahoo & MSN messengers if you use them – again, use the help feature if you don’t know the process.

Backing Up Passwords, Logins, ID’s

Every day you visit certain sites you’re connected with or services you’re using – this is especially true in affiliate marketing, but also in Internet marketing, niche marketing and blogging. And a great many of those require special login URLs, user or affiliate ID’s, passwords, etc. For these I recommend a totally different type of backup – a hard copy!

I will not now, nor never have advocated people storing their passwords, especially a list of ID’s and passwords, on their computer. To me, it’s just too insecure and nothing more than bait to unsavory types. Pick up a hardcover book of blank lined pages at the dollar store and record them in that. JUST BE SURE to store the book in the safest location you can, to prevent anyone grabbing it, copying it, or spilling anything on it!

There are further steps you can take, like storing the backup drive and password book in a fireproof safe, keeping copies of both at an offsite location – even renting a safety deposit box to keep them in. Only YOU can decide what lengths you want (a can afford) to go to to protect your information and your business…

As to ongoing protection for your data, be sure to use a reputable virus scanner/protection program, a spyware blocker like SpyBot & TeaTimer, and check your blogs regularly with a plugin like exploit-scanner. The small time and financial investment in a full-protection system is far less than what it could cost you to recover your Internet marketing, niche marketing or affiliate marketing business after an attack on your unprotected data and programs!

Secure your work-at-home business now following the steps above, and sail into the new decade ready to skyrocket your lifestyle knowing you’ve done what you can to protect your online income!

About The Author…

Internet Marketing Mentor & Speaker Doug Champigny

Doug Champigny is a world-famous Internet Marketing mentor & speaker and a recognized super-affiliate who has been online full-time since 1996. Be sure to visit his DougChampigny.com Internet Marketing Blog, his Captain-Affiliate.com Affiliate Training Blog and to follow Doug on Twitter!

 

 

Technorati Tags: backing up data, backing up blogs, backing up contacts, Internet marketing, affiliate marketing, niche marketing, work-at-home businesses

Free Internet Marketing Conference Videos on DVD

You say you’ve always wanted to attend a live Internet training conference but never been able to? Job gets in the way, or the cost is too high? Well, this may be the answer you need…

In August 2009 British marketer Lee McIntyre ran a weekend training seminar that cost $997 to attend – and those there KNOW they got their money’s worth, and then some. Now that they’ve had time to take action on what they learned, Lee is releasing the videos of the event on DVD – and he’s letting you have the DVD for free – you just pay the shipping!

Here’s your chance to see the same marketing training those people saw, without leaving work, paying for airfare or hotels, and without paying for the seminar – just investing less than $10 to get the videos shipped to you. You can’t get a good e-book that cheaply, so don’t miss out on this powerful collection of videos if you can help it! Order YOUR marketing videos on DVD now!

Best of all, with the videos you can rewind, fast-forward, pause & replay – all of which Lee hates you doing to him live… ;-)

Technorati Tags: Internet marketing seminars, Internet marketing videos, seminar recordings, marketing videos on DVD, Lee McIntyre, Free DVDs

How Many Blogs Are Enough?

How Many Blogs Are Enough?

by Mike Paetzold – Copyright 2009 – All Rights Reserved

Over the last year or two, no since their inception Google has constantly been changing. The reason they were able to upset such existing monoliths like Yahoo and MSN was this constant change and improvement of their algorithm.

Change continues today and one of the big changes of late is what you find on the first page for a wide variety of terms.

Huge sites like about.com which cover thousands of topics, have a high page rank and tons of incoming links are no longer sitting a top the search engine results for some terms. (They still rank quite highly.)

But more and more often there are relatively new, sometimes brand new sites, that are keyword specific that are sitting ahead of these behemoths. Most are blogs of one type or another. Google seems to have a love affair with blogs.

The tighter the focus of the blog the more likely Google is to love it. This has led to me adding blogs for each specific area of interest. For example if you are an internet marketer and blog about affiliate marketing, article marketing, private label rights products, list building and social media a single blog is probably not your best choice.

If you are in a broad niche where three years ago you could have a single blog with categories and sub-categories now you are more likely to rank better with very specific blogs. In the example above a blog for each of those topics.

More and more marketers are setting up and using topic specific blogs. They aren’t doing it because they like multiple blogs but are doing it because it works. Like Google or hate them as long as they are the 800 pound gorilla the best thing to do is to give them what they want.

Here is what I think Google wants. (I say think on purpose because I do not spend hours scouring their latest patents and trying to figure out their latest algorithm. I just observe what they serve me each time I am searching for anything.) The key is to set up your blog properly. Create some quality content (pillar posts) and build a few links to your new site.

You can enhance that easily by repurposing that content.

  • Submit to the article directories
  • Add an audio version and submit to the podcast directories
  • Convert the content into a video that can be submitted to the various video sharing sites.

The repurposing will allow you to quickly generate backlinks. These back links will allow you to have enough gravity that your blog traffic will start quickly.

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About The Author:
Mike Paetzold got started blogging in 2003 and has become an expert on using WordPress. He has become known as The WordPress Guy. For a step by step plan to get a new blog ranking and traffic check out the Sunday Night Cash Plan.

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Technorati Tags: blogs, blogging, blog traffic, Mike Paetzold

Cost Per Action Marketing For Affiliates – CPA Explained

Cost Per Action Marketing For Affiliates

©2009 Doug Champigny. All Right Reserved.

CPA networks, or affiliate marketing operations based on a Cost-Per-Action model, have been around for years, even though they’re seldom discussed in the Internet Marketing arena, and just slightly more often in the affiliate marketing realm. Cost per action, also sometimes called cost per acquisition, is like most other affiliate marketing programs in that you make money from actions taken by targeted traffic your refer to the merchant’s site – but that’s where the similarity usually ends.

In regular affiliate programs, the money you earn is a percentage of each sale you make. With CPA offers, usually you’re earning your affiliate commissions based not on sales but on other actions the merchant wants to effect. It can be downloading a free report, asking for a free sample, having free information mailed out to you, getting access to a private members’ area of a website, etc.

As you can see from the above examples, cost-per-action or cost-per-acquisition is usually modeled so that you’re getting paid for free actions taken by the traffic you refer. So if you’re firmly planted in the affiliate marketing mindset, alarm bells are probably going off in your head right now… After all, what kind of shady operation is promising to pay you commissions when you haven’t made any sales? As if they had the money to just give away like that… Yeah, right!

If that’s what you’re thinking, here’s a real surprise for you: almost without exception, these cost per action arrangements are set up by, or on behalf of, some of the biggest offline companies in the world, including insurance companies, travel companies, offshoots of international banking consortiums, etc. These very large, very dependable corporations use cost per acquisition models to get leads from targeted prospects, leads they obviously hope to convert to ongoing clients. Their lead acquisition programs are tested, tweaked, and tested again, and are some of the most closely monitored results of any online activities anywhere.

It’s very important to remember that marketing is much more mature and professional in the offline world than in most of the online world. Look at the highly-varied background of today’s Internet marketers and affiliate marketers – surprisingly few have a solid marketing background or any formal marketing education at the post-secondary level. While many are earning 6, 7 or 8 figures a year online, most couldn’t even secure a junior-level position in corporate marketing departments – especially not on an international scale.

As a result, online marketers look at what they make on each sale and offer a piece of that to their affiliates. Affiliate marketers look at the product, the conversion rate of the salespage, and the percentage offered as affiliate commissions. Everything is based on the current sale in most cases. The closest most come to a CPA model is offering 100% commissions, meaning that really they’re giving away the sale to get the lead. But again, even 100% commissions are based solely on the current sale.

High-level offline marketing, however, is based on the lifetime value of each customer and factors in the ratio of leads to sales, the average retention rate and longevity of client contracts, and the total dollars earned from the ‘average’ customer or client. While this involves a lot of research and number-crunching Internet marketers are loath to even attempt, it allows lead acquisition programs to blow online marketers out of the water in terms of payouts.

Newer affiliates try to sign up in droves, often spurred on by e-books about CPA programs that tout the high earning possible from a pay-per-lead program. They don’t realize that corporations are very protective both of their brand’s image and of the quality of leads they receive – remember that the conversion ratio is one of the main factors in determining what they pay per lead. This results in as many as 90% of all applications to CPA networks being rejected, dashing the affiliate’s hopes for big CPA earnings.

In truth, without an existing track record in CPA, or very professionally-designed websites heavy in marketing psychology, most marketers will never get into the CPA networks and have a chance at earning money with cost per action opportunities. New CPA networks are coming online though that raise the bar for average marketers, providing both cost per acquisition offers and pre-designed websites shown to drive the right quality of traffic to the merchants’ sites and opt-in forms. These should finally open the cost per action field up to a great many more online marketers, finally making it a viable way for affiliate marketing businesses to make money online using the CPA model. You’ll find the first next-generation CPA network here.

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About the Author:

Doug Champigny is a well-known Internet marketing mentor and speaker with over 30 years of marketing experience, including founding 2 offline ad agencies and 12+ years of online marketing experience. Visit his affiliate marketing blog or see this site for more info about profiting from CPA networks.
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Technorati Tags: CPA, CPA networks, CPA earnings, cost per action, cost per acquisition, marketing cost per action systems, affiliate marketing, making money online

Affiliate Marketing News: ClickBank Pirate To Launch Next Week

Affiliate Marketing News: ClickBank Pirate To Launch Next Week

For Immediate Release:

On August 4th there’s a new launch happening for something called “Clickbank Pirate”

- Mark that date in your calendar right now -

It’s the brainchild of Soren Jordansen & Cindy Battye, and they have just given me preview of what’s coming -

** And I was completely blown away **

=> ClickBank Pirate – Video & Free Report

What they have done is build you the ultimate plug and play money making system.

A system that will generate you unlimited Clickbank Commissions on complete autopilot!

Do yourself a massive favour and watch this video right now!

=> 2 Minute CBPirate Video

Then register for their “VIP advance notice” list and get a free copy of their Clicbank Treasure Map report. Stay tuned until the end of this short video – and you’ll get a chance to download a free copy of ‘Your Clickbank Treasure Map‘.

Technorati Tags: ClickBank Pirate, CBPirate, Affiliate Marketing News, marketing news, new launches, affiliate marketing

The Most Important Skill For Successful Affiliate Marketing

The Most Important Skill For Successful Affiliate Marketing

© Doug Champigny. All Rights Reserved.

It’s well-known that there’s a need for affiliates to build their opt-in lists, and that failing to do so is the main mistake made by affiliates. But to be successful as an affiliate, both for making money online and for building your opt-in list, one very important skill must be mastered – the most important skill for successful affiliate marketing.

In fact, this one skill is the main ingredient in the success of all online businesses, and the most important tool in your affiliate marketing skills toolbox: the ability to drive massive amounts of targeted traffic to your links! Whether you’re sending that targeted traffic to a free report on a butterfly-marketing type of site, a free download to entice them to join your list, to your blog in whatever niches you operate in or directly to your affiliate links, the number of targeted visitors you can mobilize quickly is going to be directly reflected in your affiliate commissions.

The good news is that many of the most powerful tools and techniques used by traffic masters are free, or require a very low investment – one that can often be made back on the first couple of affiliate promotions you do after including the new tool into your marketing mix, leaving you with pro tools with no net cost in short order.

The bad news (for some) is that it takes work – true effort – both to learn these various promotional techniques and to apply the tactics to any given affiliate opportunity. If you thought affiliate marketing was a way to make a lot of money online with little or no effort, you’re sadly mistaken and have probably been reading the salespages of online scammers, not professional super-affiliates. None of us got to where we are today without a lot of effort, even those who are able to outsource a fair bit of what they do – just learning what’s needed and how it must be done is necessary before you know what to outsource!

Now this doesn’t mean you’ll have to use every one of the traffic generation strategies in every affiliate marketing promotion you get involved in – far from it. Some techniques are short-term, bringing in targeted traffic almost immediately but then tapering off or stopping altogether, while others take time to build momentum, but can keep supplying visitors for weeks, months or even years. Tweets on Twitter are a good example of the former, while article marketing and video marketing are better examples of the latter.

So it stands to reason that if you’re promoting a 3-day sale, or even a week-long event, you’ll want to rely on your short-term, immediate-response tools. If you’re promoting a product or service that will be ongoing, especially one that pays residual commissions, you’ll want to use them all. Start with the techniques that bring instant traffic, then shift your focus to the mid- and long-term sources to ensure you continue to make money from your efforts for that opportunity. The higher your recurring commissions the less time you need to focus on making quick bucks, and the greater amount of your affiliate marketing activities that can be focused around list-building, pre-selling and getting involved in pre-launch joint-venture opportunities.

Start right now, today, and set the goal for yourself of learning as many different ways to drive targeted traffic as you can using both free and paid traffic sources. As your knowledge grows so should your ability to mobilize targeted visitors almost on demand, and that’s one of the biggest keys to achieving the super-affiliate status and big affiliate paydays you’re dreaming about now!

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About The Author:

Doug Champigny is a well-known marketing coach, speaker, super-affiliate and targeted traffic expert, and the author of the Captain Affiliate Affiliate Marketing Training Blog. For more advice from Doug on driving targeted traffic, visit the Top Traffic Tips website.

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Technorati Tags: affiliate marketing, affiliate marketing success, affiliate marketing skills, making money online, building traffic, targeted traffic, driving targeted traffic

The Number-One Way To Make Money Online

The Number-One Way To Make Money Online

©2009 Doug Champigny. All Rights Reserved.

Travelling around North America speaking at Internet marketing and affiliate marketing seminars and conferences, the most common question I’m asked is ‘What’s the best way to make money online?’. It’s also one of the most common threads in forums, at social networking sites and throughout the blogosphere.

And after being online full-time for more than a dozen years, I’ve seen that question answered just about every way, except maybe the right way. While marketers talk about e-mail marketing, Internet marketing, affiliate marketing, blogging, using resell rights, doing podcasts, video marketing, teleseminars, taking offline business online and the like, they’re missing the real point.

Yes, each of those is a way some people have made a lot of money online, and yes, they’ll continue to be good ways to build a work-at-home business. But there’s a common thread running through them all – a skill that truly is the key to making money online. Looking at that list, can you tell what it is?

To truly make money online, the really big money, with any of the above you have to be able to put your offers, products, services and/or affiliate links in front of a targeted audience. Just like a retailer in the offline world – if their store is in a small rural area there’s little chance they’ll have the sales of one in the big metropolitan areas.

So when you boil it all down to basics, the number one way to make money online is to learn how to drive traffic – targeted traffic – to your sites, your squeeze pages, your salespages, your blogs and your affiliate links. Targeted traffic just refers to people already interested in the areas you operate in, who are therefore more likely prospects for you than the general public. Untargeted traffic just chews up your bandwidth without adding to your bottom line, so learn how to target your traffic generation right from the start. It takes a lot of effort and continuous learning to become a traffic master, but those who have achieved that lofty status seem quite pleased that they put the time in to become experts.

Once you’ve mastered the skills involved in driving massive targeted traffic online, you can direct it any area of the business you choose to attack in your marketing campaigns. And best of all, most of the current methods to effectively drive visitors to sites are either free or low cost, like writing and submitting articles and press releases, authoring blogs, Web 2.0 sites like Squidoo, Hub Pages and Google Knol, social networking sites like Twitter and LinkedIn and so many more.

So if you’re considering a work-at-home business using the Internet, a full-time career as an Internet marketer or affiliate marketer or even just promoting an offline business online, do what you can to learn the legitimate, professional techniques to drive targeted traffic to your offers – and keep learning as much as you can about it as your business grows!

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About The Author:

Targeted traffic expert Doug Champigny is a well-known Internet marketing mentor, coach and speaker. For more on Doug, visit his Internet Marketing Blog. For more advice from Doug on driving targeted traffic, visit his Top Traffic Tips website.

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