3 Ways To Use Articles For Traffic
Mike Paetzold back for day 3 of my stop here as part of The Old Bald Guy’s Blog Tour. Today the topic will be 3 ways to use articles for traffic. If you are looking for more ways to get traffic I strongly recommend Doug’s Top Traffic Tips.
Articles are a great way to generate traffic to your sites but it takes more than just one. I have seen way to many people complain that articles do not work and it is usually because they did one or two and that was it.
Article marketing tends to start slowly but once it hits critical mass it can explode. You really need to do good keyword research (it just keeps coming up day after day for any type of content marketing) and provide quality so others will want to use your content.
Before I get into the three ways we will discuss today it is important to understand an important item. Most article directories will not allow you to use an affiliate link. If you are going to promote direct to a sales page (not my recommended way) you need to set up a redirect off of your domain or buy a domain that is on the topic and redirect that to your affiliate link.
Quite truthfully almost any affiliate product that I would consider promoting direct with article marketing would be an evergreen product and worth the small investment in a domain to redirect to it. That way it looks like you are talking about your own site and you get more credibility.
Here are 3 ways that I use articles
What to do article
The first is the what to do article. This is perfect if you are going to promote an affiliate product. You tell them what to do and then direct them to the product to show them exactly how to do it.
What to do is good information but it is not complete. Therefore to complete it they need to know exactly how to do it and your signature will offer them the answer for that.
Two part article
This can be perfect when used with your blog or you can create a special landing page on your web site. Start with part one as part of your title and give the first part of the information.
This allows you to send them to part 2 on your site. One good thing to do is have that landing page be a squeeze page where they sign up to your list before you forward them to the rest of the information.
This is one of the best ways to use articles to build your list and with a list you can show them multiple products multiple times.
Back link article
Often times for these articles I use a combination of the two ways above but this article is primarily being done to create back links for my web site. It would be nice to get people to click through and visit but that is not the primary purpose.
Here the keyword phrase I am using in the article and to use as anchor text are my primary goal.
Yes it does need to be good content so people will use it but unlike the first two it is the anchor text and the link that are the primary reason for the article. The traffic will come from Google and the other search engines from the higher ranking rather than trying to compel a click direct to a specific page.
There are many more way to use articles and feel free to add your favorites in the comments below. Tomorrow I’ll be back to talk about one of the most overlooked ways to generate traffic. See you then.
About the author
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Mike Paetzold has been online since 2000 and runs numerous blogs and you can find out what he is up to at Mike Paetzold Recommends.
You can also find out and keep current with WordPress at his blog WordPress Made Easy. |
Related posts:
- Using PLR Articles
- Creating E-mail Courses with PLR Articles
- Blogs – A Great Way To Get Traffic To Your Products
- Generating Traffic To Your Website
- Your Most Powerful Free Traffic Tool
Stumble it!
Twitter: learningaffil
on December 16th, 2009
Wow, I did not realize all of the things you could do with those articles. I feel good if I am able to have good blog content and send an occasional one to the directories. I will certainly be back to find out what else can be done. Thanks.
Andre Arnett´s last blog ..A Basic Understanding Of Search Engine Optimization
Twitter: rsonline
on December 16th, 2009
Article Marketing is a long term traffic plan but as you say you reaaly should use keywords wisely in order to get full value. I have not used it too much yet as I find it time consuming – I need to come up with a plan to incorporate it into my schedule.
Mike, you mention article directories but what are your thoughts on posting articles to sites like Hub Pages and Squidoo with links back to your squeeze or sites?
Luca Di Nicola´s last blog ..Niche Site Club $1 Trial Ends December 31st 2009
Twitter: JoelOsborne
on December 16th, 2009
This is a great way to get long term traffic to your site. About 4-5 years ago I submitted an article to a few article directories and I kept getting traffic from that one article for years to come.
Joel Osborne´s last blog ..This Is How To Succeed In 2010
Twitter: bmcellhiney
on December 17th, 2009
Great article marketing plan and I like the way you have broken down the different types of articles you can write to achieve specific types of results.
Thanks Mike!
Brett McEllhiney´s last blog ..Your FREE ticket to affiliate marketing success…
Twitter: pegbaron
on December 17th, 2009
Hey Mike,
It’s good to see your insights on using articles. If someone is going to take the time to write articles, they should do it smart-like, following your methods to reap maximum rewards.
Peggy
Peggy Baron´s last blog ..Internet Marketing Seminars… Finally
Twitter: AffiliateBus
on December 17th, 2009
I have used the first two of your methods to write articles. I have not tried the third. I know that article submission will produce traffic over a long period of time and I need to submit more than I do. Thanks for the reminder and some ways to do it.
Lonnie Minton´s last blog ..Your List Is Your Affiliate Marketing