Why People Sell Private Label Rights

© 2007 Doug Champigny. All Rights Reserved.

If the product is so good, why is the creator allowing other people to sell it as their own – and even to change it anyway that they want to? That’s exactly what happens when it comes to PLR products. Someone creates a product, then allows other people to purchase it with Private Label Rights – meaning that they can change the product anyway that they want to, and even put their own name on it.

The truth is that many PLR products aren’t worth the money. It seems that one PLR product creator will create the product and make it available to too many people. This doesn’t mean that using PLR products to build or enhance a business doesn’t work; it just means that you need to choose your PLR products with care.

But, why does the creator sell the Private Label Rights anyway?

The fact of the matter is, it is very cheap to have good products created – but promoting those products can be expensive. For this reason, the creator doesn’t try to promote the product to a consumer niche. They instead market it to the Internet Marketing Niche, allowing Internet Marketers to buy and use the product as their own.

The creator of the product makes a great deal of money doing this. Furthermore, many creators take work that they created and sold in the past, freshen it up, and sell that as a PLR product. These are typically products that they’ve already earned their money out of, and now they are just stretching those earnings even further.

Some creators start PLR membership websites, from which they earn a fortune. They either create products or have them created, and charge members a monthly fee to access them. These types of membership websites are becoming more popular, and there is a great deal of money to be made in this niche.

As you can see, there’s plenty of people making money online with Private Label Rights – either by creating products and selling them with Private Label Rights, or by buying PLR products and turning them into their own unique products. Don’t miss out on this powerful and lucrative part of the Internet marketing and niche marketing arenas – or add your affiliate links to related products and services and use PLR articles and e-books to build your affiliate marketing business.

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Doug Champigny is a popular Internet marketer, super-affiliate, blogger, e-zine publisher, mentor and speaker – and a noted PLR expert, in thanks partly to his PLR Tutorial Videos and his How To Become A PLR PRO! e-book. If you want yet more information on Private Label Rights, visit Doug Champigny’s Becoming A PLR Pro Blog.
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Monetizing Your Writing Skills On The Internet

©2007 Khai, All rights reserved.

If you have a flair for writing and you want to make tons of money online, then you have a match made in Heaven!

Writers are considered to be a great asset. The Chinese have a saying called the “Iron Rice Bowl” which is used to refer to an occupation with a guaranteed job security and a good income.

Once you learn to monetize your writing skills, you can definitely guarantee yourself a “Rice Bowl” made of granite!

There are many areas that you can apply with your writing skills.

(1) Article marketing – just write one good article and have them submitted to a couple of article directories (e.g. E-zine Articles). It will give you a boost in search engine ranking and most important of all, tons of targeted traffic!

(2) E-product creation – there are thousands of E-books sold on the Internet on a daily basis. When you take a closer look at the info product creation market, you will find an inexhaustible demand for quality E-books and unique content.

(3) Blog marketing – writing professionally written blog posts and profiles is a market in itself. There is a growing need for personal and corporate blogs, and there are many out there who can’t write their way out of a grade school English test. Combined with blog template setup and header/banner creation, you have a huge market waiting for you.

(4) Copywriting – salesmanship in print! Having sales skills combined with good writing is an unstoppable synergy. And bear in mind, copywriting isn’t just about writing sales letters. The direct marketing industry is your goldmine.

(5) Viral marketing – This is similar to article marketing except that unlike articles, E-books or special reports created with master resell rights or private label rights will easily spread like wild-fire. Who needs search engines when your book and solo ads are read by hundreds of people each day?

These are just some examples. You just need to market yourself as a brand and familiarize yourself with the industry. After all, any good marketer knows that having writers in your team is a great asset to their business.

Good writers are hard to find. Finding great writers who are willing to ghostwrite for you without taking the credit is even harder.

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Article ©2007 Khai, all rights reserved. Khai is a product creation expert, copywriter and E-consultant. He has created HUNDREDS of E-products online within a span of 10 short months and has a strong passion for writing. For a dose of his writings & newsletter, check out his blog at http://www.aboutkhai.com.
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The Various Levels of Resell Rights Explained.

©2007 Doug Champigny. All Rights Reserved.

With the launch this week of our PLR Tutorial Videos, a number of questions have flowed in about the various types of rights – Private Label Rights (PLR), Master Resell Rights (MRR), Resell Rights (RR) and Personal Use Rights (PUR). Since there seems to be widespread confusion, let me at leasst outline the basics for you…

The most valuable of Rights you can purchase are PLR – Private Label Rights. These are products – e-books, audios, videos and/or articles – that you have the righrt to use as your own. Usually you can add your own name, edit the products any way you wish, and market them as your own products, just as if you’d created them yourself from scratch, but without the big time investment. Naturally, therefore, these tend to be the most expensive of rights.

Second in line are MRR products – those with Master Resell Rights. Usually you CANNOT modify the products themselves on these, but CAN alter the salespage, graphics, download page, etc. You have the right to resell these items, and you can also sell the resell rights to your customers, either as part of their purchase or as an upsell. For example, on some of the products I’ve created the rights are automatically conveyed to every buyer, while on others the product is $27 – $47, with the rights being $47 – $97.

Resell Rights, often referred to as Standard Resell Rights, is similar to MRR except while YOU are allowed to sell the products, your CUSTOMERS cannot. They are buying from you for their personal use only, to learn from or to use (if it’s software, etc.).

Personal Usage Rights (PUR) mean that you’ve bought the product for your own education or use, but may not resell the product in any way. This is relatively common online, but especially so with offline biz – your Windows or Mac operating system, for example, allows you to use the product, but not to resell copies of it.

Some products, usually simple software or minor reports, also come with giveaway rights, which are exactly what they sound like – you’re free to give those away any way you like. Usually these are products the creator is using to promote their product, and sometimes they allow you to use your affiliate link in the product so that you and the originator both benefit from those you give it to.

ONE MAJOR RIGHTS CAVEAT: Every product you buy should come with a file stating clearly exactly what rights you get with your purchase, especially if they weren’t clearly spelled out on the salespage and/or download page. Often, the rights carry additional restrictions beyond the general rights categories above, and it’s necessary for you to check to be sure you’re in compliance at all times.

When it comes to any type of resell rights, one general rule ALWAYS applies – ‘If in doubt, check it out!’ If you can’t find the info about the rights you have, contact the originator of the product or the reseller you got it from to be sure.

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Doug Champigny is a popular Internet marketer, super-affiliate, blogger, e-zine publisher, mentor and speaker who has released a number of online products with various levels of rights. To see his latest release, visit the PLR Tutorial Videos web site, where Doug teaches people how to turn PLR e-books into their own unique products via his step-by-step video instruction.
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